LOCAL AREA MARKeTING

Translate your brand into compelling visual communications.

LAM graphic landscape_Gold

Effective Local Area Marketing with SBM.

Connect your brand with your audience by driving enquiries and sales directly to your franchise with our effective local area marketing tool.

An online environment created to store and access pre-approved artwork templates, our LAM application allows you to edit and localise both print and digital content, which can then be executed locally, with efficiency and improved speed to market.

local area marketing

Ready for all situations.

Pre-approved artwork templates are available online for a wide range of marketing collateral.
Variable data fields allow you to tailor your creative to suit your needs, while our distribution channels ensure your POS and LAM will be in market quickly, effectively and will be brand compliant.
SBM Letterbox Distribution

Letterbox Distribution

Printed Material SBM

Printed Collateral

In-Store POS SBM

In-Store POS

Social Media SBM

Social media

Press ads SBM

Press advertising

Digital content SBM

Digital content

promotional marketing

merchandise

Signage-SBM

signage

LAM platform

Hierarchal controls.

Hierarchal controls for the approval of updated artwork ensuring quality assurance, accurancy and brand compliance is always maintained.

SBM-local-area-marketing-platform

benefits

9 ways our online LAM solution can support your brand.

1

Online hosted environment

Securely accessible from wherever you are, on any device.

2

Quick and effective content production

Pre-approved artwork templates are available online with pre-approved variable data fields.

3

Real-time preview of product customisation

See your customisation come to life as you’re creating it.

4

Print and digital based content

A wide range of content can be created for quick and easy customisation.

5

Customised workflow

Workflow management to tie directly into a press network for quick and easy check out of printed content.

6

Empower store managers / franchisees to create localised content

Pre-approved templates ensure increased autonomy.

7

Streamline processes for content creation and approval

Reduce interactions and requests between store managers and head office marketing.

8

Improved speed to market

Remove duplication, reduce artwork revisions which will streamline process.

9

Backend reporting

Backend report management engine, which provides detailed reporting on spend, usage and artwork trends.

“SBM is an integral partner of OMF, who are invested and aligned with our business strategies and objectives. They play an important role on delivering those on each and every campaign.”

Ian Vann, CEO

– OMF –

portfolio

Showcase.

Sure, we like to talk about ourselves because we love what we do, but we’d much rather show you our work.

AGL-content PR
Martec brand refresh SBM
Accolade-SMS marketing
The reject shop SBM creative hub
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