Flowers for everyone

CLIENT

Flowers for Everyone are an online retail florist. Their focus is providing fresh and unique floral arrangements across Greater Sydney. Offering a diverse range of bouquets, gifts and plants with excellent customer service, fast same day flower delivery.

OVERVIEW

Flowers For Everyone approached us to create continuity across the brand’s visual identity.

Simple, smart and eye-catching was the order of the day when it came to a lot of the collateral. We introduced a colour palette that ensured the team had a variety of options to choose from while they were collating their bouquets. The colour range was applied to many of the key areas of the brand; such as packaging, ribbons, stickers and care cards.

As well as this we bought in black as a core colour, which was utilised on carry bags and vehicle wraps, again ensuring that nothing would clash with the product itself.

One of the stages of their brand redevelopment was refreshing the website. SBM worked with the client to improve the user experience and refresh the aesthetics to reflect their new visual identity.